Cottrill Research, LLC

Use This Handy Checklist To Efficiently Evaluate News Stories

Use This Handy Checklist To Efficiently Evaluate News Stories

 

IBISWorld recently published my article, Detecting Fake News and Baloney During Procurement Research, where I provide background information and a checklist that procurement (and business) professionals can use to efficiently evaluate news stories. Before using the checklist, here are six tips to remember when researching:

  1. Being in a state of mindfulness and educating yourself about the reality of fake news is the most valuable step you can take
  2. More often than not, researching the research will be necessary
  3. When viewing a potential supplier’s website and its content, always remember that the number one purpose of a company’s website is to sell
  4. Trust yourself and trust your instincts. If you sense something is not right, it probably isn’t. If you are at all uncertain about a data point, or news claim, don’t use it. It’s not worth the risk
  5. Never use one source only if making critical decisions. Find several independent sources that say the same or similar things
  6. For optimal critical thinking and clear judgment, never research when you are highly emotional, overzealous, angry or anxious

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